Showcasing the Beauty of Yosemite Online

Inspiring the support of projects and programs that preserve and protect Yosemite National Park.


Yosemite Conservancy (YC) needed us to showcase the physical beauty of Yosemite National Park in a digital environment to empower people to take action to ensure the park thrives for future generations.


To build a website that didn’t just look nice but truly served the needs of YC’s audiences, we dug deep into the behavioral science and garnered a deep understanding of YC’s key audiences.


A mobile responsive, fully interactive website showcasing YC’s impact in a clear manner, while serving key audiences with the resources they need and a pathway to support and donate towards the park’s longevity.

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